From Calls to Intelligence: Why Creo Solutions Won the CASA25 Showcase Challenge
During the CASA25 Showcase Challenge, four strong contenders took the stage to demonstrate how they are shaping the future of communications. The final demo of the session, delivered by Robert Galop of Creo Solutions, didn’t just close the challenge — it reframed how many in the room think about conversations, data, and value creation.
By the end of the session, it was clear why Creo Solutions was later announced as the overall winner. Their demo didn’t focus on a single feature or narrow use case. Instead, it presented a bold but practical vision: conversations themselves are becoming a foundational data layer for enterprises, and the industry needs the infrastructure to manage, govern, and monetize them at scale.
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