As the CPaaS Acceleration Alliance, we are thrilled to announce our participation in the GSMA Open Gateway Initiative (OGI) Pavilion at MWC Barcelona 2025. This marks an exciting milestone in our ongoing collaboration with GSMA and our commitment to advancing the adoption and innovation of Network APIs.

A Year of Collaboration on Network API Use Cases

Over the past year, we’ve worked closely with our members and partners to explore, document, and refine real-world Network API use cases. These use cases are not just theoretical; they are part of our comprehensive Service Provider Playbook, which now includes nearly 100 tangible examples of how Network APIs drive innovation and revenue generation.

This collaboration reflects our mission to move beyond technology and focus on real business outcomes. By working with leading telcos, CPaaS providers, and technology partners, we’ve helped shape the conversation around how these APIs can unlock new opportunities in verticals like healthcare, logistics, and finance. Our inclusion in the OGI Pavilion this year is a testament to that work.

Why the OGI Pavilion?

Last year, we had our own booth at MWC Barcelona, a significant step for our growing Alliance. However, this year, joining the OGI Pavilion feels like the perfect evolution. It places us at the heart of a vibrant and fast-growing community that is redefining telecom and digital transformation.

The OGI Pavilion, led by GSMA, is more than just an exhibition space—it’s a hub for innovation and collaboration. Being part of this initiative aligns seamlessly with our unique focus on best practices, revenue generation, and growth strategies for the CPaaS industry. Unlike traditional showcases, we bring a practical, results-oriented perspective that is invaluable to businesses looking to make an impact.

Our presence in the Pavilion highlights the importance of combining technology, strategy, and execution. As the industry continues to evolve, we’re proud to champion the business models and partnerships that drive success.

MWC Barcelona 2025: Our Program

Here’s what you can expect from CPaaSAA at MWC this year:

1. Shared Demo Pod – 15 Hours of Showcase Time: Over the first 3 days of MWC, we’ll feature 2–3 members daily in our demo pod in rotating slots, presenting real-world use cases and best practices. This curated showcase will highlight the power of Network APIs to deliver tangible business value.

2. DevCon Speaking Slots: Selected members will deliver rapid-fire pitches at the DevCon program, sharing innovative solutions and engaging with a highly targeted audience.

3. CPaaSAA Talks – Pre- and Post-Event Spotlights: Sponsors will also feature in CPaaSAA Talks webinars in February (pre-event) and March (post-event), extending their visibility to a global audience.

4. Networking Events:

• Tapas Evening (Sunday): Kick off the week with an exclusive event for members, partners, and key stakeholders. Register here!

• Innovation Breakfast (Wednesday): Organized in collaboration with 4YFN, this event will bring together startups, scaleups, corporates, and sponsors for vibrant discussions and networking.

Sponsorship Opportunities

To ensure maximum value, we’re offering our members exclusive sponsorship packages with limited availability:

Bronze (€1K)Silver (€2.5K)Gold (€5K)
• Brand Visibility: Logo placement, inclusion in pre- and post-event communications, and a feature in CPaaSAA Talks.

• Networking Access: Access to the tapas evening and the 4YFN innovation breakfast.

• Demo Slots: Shared demo opportunities at the OGI Pavilion.

• Marketing Exposure: Logo placement, inclusion in event communications, and a feature in CPaaSAA Talks.

• Free Ticket: Includes 1 free pass to MWC Barcelona.

• Event Participation: Access to the tapas evening and the 4YFN innovation breakfast.

• Limited to 4 sponsors
• Exclusive Benefits: Shared demo slots at the OGI Pavilion plus a DevCon fast-pitch opportunity.

• Marketing Exposure: Prominent logo placement, inclusion in pre- and post-event communications, and a feature in CPaaSAA Talks.

• Free Ticket: Includes 1 free pass to MWC Barcelona.

• Event Participation: Access to the tapas evening and the 4YFN innovation breakfast.

• Limited to 2 sponsors

Grow and Accelerate Members are eligible to 10 and 25 percent discount on these prices.

Don’t Wait

This year’s MWC Barcelona promises to be an exciting chapter for CPaaSAA and our members. By joining the OGI Pavilion, we’re not just exhibiting—we’re actively contributing to the innovation and growth of our industry.

For sponsorship inquiries or to secure your spot, contact us today. Let’s make MWC Barcelona 2025 a success together!

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My lifetime in IT and telecoms has been dedicated to innovation, building bridges and creating change. From the early days of cloud communications to working with operators on innovations and business development, and currently emphasizing APIs, CPaaS/CX and AI, my journey has been one of continuous evolution.

As founding partner at CPaaS Acceleration Alliance and The Next Cloud I'm privileged to help global telcos and techcos thrive in a fast changing world - through events, community building, strategy and global business development. I thrive on challenges and change, strategizing in cloud communications, and bringing people together for mutual success. Travel and continuous learning are my passions.

I believe the global communications industry is pivoting to prioritize customer experience and impactful solutions over mere technology and platforms, and we can tackle societal challenges by merging the strengths of corporates and innovators within new ecosystems.

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