At CPaaSAA, we don’t believe in research for research’s sake. We believe in insight that drives action, strategy, and growth. That’s why we’re proud to spotlight Connective Insight—and welcome Andrew Collinson as our Associate Research Director.
A Strategic Addition to the Alliance
Andrew joined us at the start of this year, bringing decades of experience working with and inside telcos, advising on transformation, go-to-market, and innovation. Many will know him from his role leading the research practice at STL Partners, where he helped define the industry’s thinking around digital transformation and telecom growth strategy.
Now, at CPaaSAA, he’s focused on turning member insight into frameworks, white papers, and strategic tools that move the industry forward.
What’s Coming: White Papers & Intelligent Engagement
Over the past few months, Andrew has been working closely with our team and members to evolve the Service Provider Playbook. We’re now entering the next phase: releasing our first white papers and launching a new, actionable model—Intelligent Engagement—that connects use cases with execution, and business potential with partner readiness.
Join Us April 24: The Inner Circle Premiere
To kick this off, we’re hosting the very first session of The Inner Circle—our new members-only series for Grow and Accelerate members. In this launch session, Andrew will share:
- Our roadmap to expand and scale the Service Provider Playbook
- The long-term vision for CPaaSAA research and member collaboration
- The research themes leading into CASA25
- How “Intelligent Engagement” helps turn strategy into traction
Members sign up for session here.
Why It Matters
We’re building research with purpose—driven by member priorities, shaped by deep industry expertise, and designed to unlock new opportunities across the CPaaS value chain.
Open and Equal for All Partners
While we’re proud of our work with Andrew and Connective Insight, we believe in a level playing field. All our research and advisory partners are given equal opportunity to collaborate with us and with our members. You can explore our full Advisory Marketplace at cpaasaa.com/advisory-marketplace.
My lifetime in IT and telecoms has been dedicated to innovation, building bridges and creating change. From the early days of cloud communications to working with operators on innovations and business development, and currently emphasizing APIs, CPaaS/CX and AI, my journey has been one of continuous evolution.
As founding partner at CPaaS Acceleration Alliance and The Next Cloud I'm privileged to help global telcos and techcos thrive in a fast changing world - through events, community building, strategy and global business development. I thrive on challenges and change, strategizing in cloud communications, and bringing people together for mutual success. Travel and continuous learning are my passions.
I believe the global communications industry is pivoting to prioritize customer experience and impactful solutions over mere technology and platforms, and we can tackle societal challenges by merging the strengths of corporates and innovators within new ecosystems.
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